We have gathered 32 Chewing Gum Package Designs and we think that they will simply make your mouth wash. There are 5 big producers worldwide: Wrigley, Cadbury, Lotte, Perfetti Van Melle and Hershey’s. The first two account for a massive 61% percent of the market. Therefore, Wrigley and Cadbury can “dictate” everything: prices, trends, new products etc. This is basically a duopoly (e.g. a situation when two producers dominate the market). Nevertheless, we’re not going to go more deep than that into boring economics.
A recent study, (published by Elsevier in the Food Quality and Preference Journal) has concluded that “the format and colour of chewing gum packaging influences the buyer’s expectation. Format affects functional and experience attributes. Colour affects experience and taste and flavour attributes. Willingness to buy is more closely related to colour than to format.”
Therefore, colourful chewing gum packages have more chances of being chosen by consumers aka us. Well, below, you’ll see a lot of colourful packages from great brands such as Orbit, Winterfresh, Juciy Fruit, Hubba Buba, Trident, Altoids, Big Red or Five. I assure you that these are some of the best packages on the market. Now, enjoy, be inspired and if you will like this article, then please share it with your friends or community! Many thanks! Cheers!
P.S. You would probably like to see 26 Gorgeous Chocolate Package Designs.
Respect our work and the time we waste! Don’t copy our articles!
Company: Tootsie Roll
Bubblicious Strawberry Splash
Company: Cadbury Adams
Wrigley’s Juicy Fruit
Wrigley’s Double Mint
Trident Splash Orange Swirl
Trident Splash Pucker Me Berry
Trident Splash Apple With Rapsberry
Trident Splash Citrus with Blackberry
Trident Splash Peppermint Swirl
Trident Splash Strawberry Line
Wrigley’s Hubba Bubba
Orbit Citrus Mint
Altoids Cool Honey
Gorila Chewing Gum
Trident White Winter Green
Trident White Pepper Mint
Trident White Cool Rush
Bubble Yum Gum